Buy Authentic Anew Platinum Lift & Tighten Day Cream – 50ml Hot on Sale
Original price was: $19.00.$10.89Current price is: $10.89.
Rediscover Youthful Radiance with Anew Platinum Lift & Tighten Day Cream
As skin matures in your 50s, it deserves specialized care that addresses unique aging concerns. Formulated through cutting-edge collaboration between dermatologists and skincare scientists, our award-winning Anew Platinum Lift & Tighten Day Cream delivers transformative results through intelligent biochemistry.
Science-Backed Age Reversal Technology
At the heart of this revolutionary formula lies Protinol™ – our patented dual-collagen activation complex. This clinical-grade ingredient works at the cellular level to:
- Stimulate collagen I production for structural support
- Boost collagen III synthesis for skin elasticity
- Reverse 7+ years of collagen depletion in just 1 week*
Visible Transformation Timeline:
🔹 48 Hours: Noticeable lifting effect with improved skin resilience
🔹 7 Days: 34% reduction in fine lines**
🔹 4 Weeks: 28% improvement in skin elasticity***
Advanced Formula Features
Enhanced with L-arginine amino complex, this weightless cream works synergistically to:
- Improve microcirculation for natural contour lifting
- Strengthen skin’s moisture barrier with ceramides
- Protect against environmental stressors with antioxidants
In independent consumer trials:
✓ 83% reported firmer jawline definition
✓ 91% experienced reduced “crepey” texture
✓ 100% would recommend to friends
Professional Application Protocol
- Prep: Cleanse with lukewarm water and pat dry
- Prime: Apply Anew Power Serum using upward strokes
- Treat: Massage dime-sized amount of cream using our Lift & Sculpt Technique
- Protect: Follow with broad-spectrum SPF 30+
*Based on in-vitro collagen production study
**Clinical measurement on 42 subjects using PRIMOS technology
***Cutometer readings after 28-day trial
Frequently Asked Questions
What makes Protinol™ different from other collagen boosters?
Protinol™ uniquely activates both Type I (structural) and Type III (elasticity) collagen simultaneously, addressing multiple aging factors through a single active complex.
Can I use this with retinol products?
While compatible with most actives, we recommend alternating nights with retinol to avoid potential sensitivity. Consider using our Night Cream for complementary overnight repair.
Is this suitable for sensitive skin?
Formulated with hypoallergenic ingredients and tested under dermatological control, though we recommend patch testing first.
How does this compare to professional treatments?
Clinical studies show comparable lifting effects to microcurrent devices after 6 weeks of consistent use, without downtime.
Can men use this product?
Absolutely! The gender-neutral formula works effectively on all skin types and facial structures.
Should I refrigerate the cream?
Not necessary, but storing below 25°C helps maintain ingredient potency. Avoid bathroom humidity.
Will this pill under makeup?
Our fast-absorbing, silicone-free formula layers seamlessly with cosmetics. Allow 2 minutes absorption time before makeup application.
How long does one jar last?
With proper daily use (pea-sized amount), the 50ml jar typically lasts 8-10 weeks.
Does it contain SPF?
While it doesn’t include sun protection, we strongly recommend following with your preferred broad-spectrum sunscreen.
Can I use this on my neck and décolletage?
Yes! The formula is specifically tested for use on face, neck, and chest areas.
What if I experience tingling?
A mild warming sensation is normal due to increased circulation. Persistent discomfort may indicate sensitivity – discontinue use and consult a dermatologist.
The power of makeup is undeniable; our favorite products help us create the beauty looks we love, enhance our favorite features, and encapsulate our individual definitions of beauty. The best makeup routines help the modern woman boost her confidence and face the world head on—no matter what the day has in store.
What Is the Correct Order of Makeup?
We know you’ve watched countless makeup tutorials online, seen your favorite celebrities get their makeup done with their favorite cosmetics, and you may have even done yours alongside them. But, there are never too many helpful tools and guides to aid you along on your makeup journey!
That is where we come in with our guide that gives you the steps to apply makeup. Before we give you the 4-1-1 on steps to apply makeup, we want to let you know there really is no set-in-stone correct order. When it comes to following makeup steps in order, you want to remember that you should do what works best for your skill level, your skin.
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If you’ve been following Care to Beauty for a while, you that our specialty is French pharmacy skincare. These were the first brands we worked with and we continue to identify with their ethos–for us, there’s nothing better than gentle skincare products that focus on resolving skin concerns without disrupting the skin barrier.
If you’re looking to replenish your skincare stash with French pharmacy products at discounted prices, we have offers of up to 50%–time to stock up on iconic moisturizers like Avenge Tolerance Control Soothing Skin Recovery Cream, or rich lip balms like NUKE Rave de Miel Honey Lip Balm Ultra Nourishing and Repairing.
Here at Care to Beauty, we’re sunscreen evangelists: if you use nothing else in your daily skincare routine, use sunscreen. Sunscreen has multiple benefits, ranging from the cosmetic (it helps prevent photoaging and some forms of dark spots and hyperpigmentation) to the health-related (it’s our first line of defense against skin cancer). Between mineral and chemical sunscreens, tinted or untinted, in milky or creamy textures, or even gel-like consistencies, there’s a world of sunscreen options out there, so we know there’s one for you.
Samantha Rogers –
Instant lift effect! My jawline looks sculpted by midday.
Lori S. –
Miracle in a jar! My husband asked if I got fillers.
Benjamin –
Initially sticky feeling disappears quickly. Impressed by how it smooths laugh lines without heavy silicone. After 2 months, my skin’s elasticity has noticeably improved – the ‘snap back’ test proves it!
david –
I was skeptical about ‘instant results’ claims, but this delivered. Morning puffiness reduced, skin texture refined. Combines well with my vitamin C serum. The only downside is the jar packaging – I prefer pumps for hygiene.
Emma Stephens –
Doesn’t irritate my rosacea. Light texture absorbs fast. Noticeable firming after 1 week of consistent AM/PM use.
Rebecca B. –
Worth every penny. My neck lines faded!
daniel –
As a 54-year-old with combination skin, I’m impressed by how this cream balances hydration without greasiness. The subtle fragrance is sophisticated, not overpowering. After 3 weeks, my cheeks have regained that youthful bounce I thought was gone forever.
Oscar –
Good base for makeup but wish it included SPF. Pair with their night cream for best results. Saw improvement in marionette lines over 6 weeks.
Wil –
At 58 with menopause-related dryness, this has been a game-changer. The rich yet breathable formula keeps my skin supple all day. Love the luxurious texture – feels like a spa treatment every morning. My complexion looks revitalized, not just moisturized.
James –
No more ‘turkey neck’! Tightening effect is real.
Sherry Vega –
Finally a cream that doesn’t settle into wrinkles. Saw reduced crow’s feet in 5 days – makeup applies smoother now.